A bare-bones site limited growth and frustrated visitors. I designed and launched a full-featured e-commerce experience with streamlined navigation, persuasive product pages, and optimized checkout. Implemented an SEO strategy that increased traffic.
Abandoned by a previous designer and left without content, James’ fitness studio lacked an online presence. I rebuilt from scratch with tailored design and features, creating a site that elevated his brand and client engagement.
The restaurant’s barebones menu site frustrated customers and limited online sales. I designed a vibrant, mobile-friendly platform with clear categories, appetizing visuals, and smooth ordering flow to improve accessibility, brand appeal, and sales opportunities.
Fortuna Capital struggled with a dated site that didn’t convey credibility to investors. I built a polished digital platform with modern branding, clear navigation, and professional layouts that enhanced trust and strengthened client acquisition.
Ohanna Yoga needed a digital presence that reflected the tranquility and mindfulness at the core of their practice. I designed a calming, accessible website that guides visitors through their offerings while embodying the peaceful essence of yoga and meditation. The minimalist interface prioritizes ease of navigation and creates an inviting atmosphere for both new and experienced practitioners seeking balance and wellbeing.
BenefitsCal is currently a website. I designed a mobile app with Apple-inspired UI, intuitive flows, and multilingual support, enabling smoother onboarding, clearer case management, and increased accessibility for diverse users.
Obsidian Realty Group LLC is a boutique real estate development and property management firm inspired by the enduring strength and depth of its namesake. The brand projects a sense of refinement, reliability, and forward momentum, mirroring the modern elegance and resilience of Chicago’s architectural identity.
Sculptural seating system designed and fabricated for Cal State Long Beach campus. Organic pod-like forms with durable exteriors and yellow cushioned interiors create inviting social spaces. Full-scale manufacturing, structural engineering, permanent installation.
Tools: SolidWorks, KeyShot, Fabrication
Skills: Industrial Design, 3D Modeling, Manufacturing, Public Installation
Technical furniture design showcasing component assembly and material specification. This exploded view demonstrates the bed's modular construction, integrating storage solutions, adjustable lighting, and ergonomic features. The yellow accent elements create visual hierarchy while highlighting functional components throughout the design.
Tools: SolidWorks, KeyShot
Skills: Product Design, Technical Documentation, Assembly Design, Material Specification
Premium product packaging inspired by Greek mythology, featuring three distinct flavor profiles: Apollo (blue cheese cookies), Poseidon (sherbert jack herer), and Medusa (blue dream wedding cake). Each design combines bold typography, marbled textures, and color-coded branding to create shelf impact and communicate product differentiation.
Tools: SolidWorks, KeyShot, Graphic Design
Skills: Packaging Design, Brand Identity, 3D Product Rendering, Typography
Geometric lounge chair exploring form through curved wood construction and fabric seating. The angular framework creates visual interest while maintaining structural integrity and comfort. This design balances sculptural aesthetics with functional seating, demonstrating proficiency in furniture design and photorealistic rendering.
Tools: SolidWorks, KeyShot
Skills: Furniture Design, 3D Modeling, Rendering, Form Study
Character-driven collectible inspired by the Animorphs book series. Playful alien form with articulated limbs, distinctive features, and vibrant purple-pink colorway. Designed for the designer toy market, balancing nostalgic appeal with production feasibility and collector value.
Tools: SolidWorks, KeyShot, Animation
Skills: Character Design, 3D Modeling, Toy Design, Rendering
Transforming modular exhibition system that unfolds from compact cube into full-scale brand environment. Addresses portable event infrastructure challenges through mechanical ingenuity and spatial efficiency. Integrated workspace, display areas, and brand storytelling within transportable format.
Tools: SolidWorks, KeyShot, Animation
Skills: Spatial Design, Mechanical Design, Modular Systems, 3D Modeling
Speculative wearable concept exploring Apple's approach to spatial computing eyewear. Minimal aesthetic prioritizes all-day comfort and discretion over tech-forward styling. Multiple premium finishes align with Apple ecosystem strategy while addressing AR optics and ergonomic constraints.
Tools: SolidWorks, KeyShot, Rendering
Skills: Wearable Design, Brand Language, Ergonomics, Speculative Design
Creative builder & strategist
"Jeff built my brand from the ground up. He created a great site, found me a photographer and videographer, and his marketing strategies brought in way more traffic than my old site. Money well spent. I definitely recommend."
Fresh, seamless, impactful
"Jeff completely transformed our website and gave A Fish Named Taco a fresh new look. He updated our logo, improved the user experience, and made online ordering through Uber Eats seamless. Since the redesign, we’ve seen a big jump in traffic and online orders."
Calming design, real growth
"Jeff brought my vision to life with a beautiful, calming website that truly reflects my yoga practice. He made it easy for clients to book sessions and pay online, and thanks to his SEO work, There's a boost in traffic and new appointments. I’m so grateful for his creativity and expertise."
Reliable, skilled & collaborative
"Working with Jeff to design our gym’s website was a game-changer. He truly understood our brand and delivered beyond expectations. If you want top-notch work, I highly recommend him. We’ll work with him again."
Trustworthy partner in design
"From the start, Jeff brought a technically sound approach to our website. His work ethic and honest communication quickly earned my trust. I recommend him and look forward to future collaboration."
Creative builder & strategist
"Jeff built my brand from the ground up. He created a great site, found me a photographer and videographer, and his marketing strategies brought in way more traffic than my old site. Money well spent. I definitely recommend."
Reliable, skilled & collaborative
"Working with Jeff to design our gym’s website was a game-changer. He truly understood our brand and delivered beyond expectations. If you want top-notch work, I highly recommend him. We’ll work with him again."
Fresh, seamless, impactful
"Jeff completely transformed our website and gave A Fish Named Taco a fresh new look. He updated our logo, improved the user experience, and made online ordering through Uber Eats seamless. Since the redesign, we’ve seen a big jump in traffic and online orders."
Trustworthy partner in design
"From the start, Jeff brought a technically sound approach to our website. His work ethic and honest communication quickly earned my trust. I recommend him and look forward to future collaboration."
Calming design, real growth
"Jeff brought my vision to life with a beautiful, calming website that truly reflects my yoga practice. He made it easy for clients to book sessions and pay online, and thanks to his SEO work, There's a boost in traffic and new appointments. I’m so grateful for his creativity and expertise."
I'm a multidisciplinary designer bridging physical and digital product experiences. With a Bachelor's in Industrial Design and 3+ years launching websites for small businesses, I bring a unique perspective that spans from tangible products to digital interfaces.
My design approach is rooted in strategic thinking, shaped by 5 years in logistics operations where I progressed from Dispatcher to Senior Account Executive. This background taught me to see systems holistically while obsessing over details that matter. I make design decisions that align with broader business objectives, not just aesthetic preferences.
As founder of NEVEL Design, I've worked end-to-end on projects from discovery to post-launch support, developing expertise in UX/UI design, interaction design, and web development. I thrive in the problem-solving space where user needs intersect with business goals and technical constraints.